Yahoo! Personals is one of the most popular dating sites on the web today, due to the fact that so many people already use Yahoo! for e-mail, instant messaging, and searching the internet. It seems natural that people would eventually become curious about the “Personals” link on their inbox homepage, and be interested in trying out the service. But how does Yahoo! Personals compare to other dating websites out there? Here’s what we found out.

Yahoo! is currently offering a promotion that gives you 45% discount on a 6 month subscription compared to their 1 month subscription plan.

This gives you a pretty good chance that you will find that special person within 6 months, which may be reassuring to individuals tired of investing time and money into dating sites, and then having nothing to show for it. We thought this was a really impressive deal, and made us excited about exploring and using the site.

The first thing we noticed about Yahoo! is that it allows users to register for a free profile upon sign-up. This allows you to create a page containing information about your physical appearance, hobbies, and lifestyle. You can also post a description of your ideal mate and put up pictures of yourself. While you can’t send other users messages with a free profile, you can send canned “ice breakers,” which are flirtatious one-liners such as “You caught my eye” and “Your profile stood out from the others.” While the ice breakers are a good way to contact matches without making yourself too vulnerable, we thought that some of them were a bit corny, such as the statement, “Nice photo! Can you add more?”

If you want to communicate with potential mates, you’ll need to purchase a subscription. These run at

• $82.50 for 6 months
• $52.50 for 3 months
• $25.00 for 1 month

We thought that this was a very low price for a service as large as Yahoo!, and Yahoo!’s promotional “6 months, Save 45%” offer also helps to sweeten the deal, making it a great value for your money.

One unique feature that we really liked on Yahoo! Personals was the One-Click Match system. This sidebar allows users to either locate matches by their own search methods, or have Yahoo! set them up with other like-minded users. Even the personal search system is quite well-developed, and lists traits such as “TV watching habits” and “Love style” among the usual match search terms.

Yahoo! Personals has revamped its site design within the past few years, and gained many more users because of it. We love the fact that there is such a large pool of matches to choose from, and that the homepage features a bright and colorful design. The only way the site could be improved would be for Yahoo! to team up with a well-known celebrity and generate original content, much like the way that Match.com did with pop psychologist Dr. Phil. Then users could have access to useful information that gives them insight into love and relationships.

Overall, we have to say that while Yahoo! Personals could stand to benefit from some few small improvements, it is a great website overall. It allows users to access hundreds of potential mates for a very low fee, and its site design makes it easy to navigate and browse. Check out Yahoo! Personals today to begin your journey in love!

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